This shampoo does much more than nourish and cleanse - it creates abundance with a fusion of light weight conditioners, giving hair lush, rich life. Scientific studies show that just three washes helps repair damage, providing the three key elements that give hair life - strength, softness and shine.*
This exclusive formula, infused with nourishing wheat complex and anti-oxidant blue lotus flower, is designed to feed your hair by replenishing moisture to protect fine, fragile hair. It zeroes in on the weakest part of hair - fortifying the hair shaft with protein where it needs it most.
*Nourish+volumize shampoo and conditioner system.
Apply to wet hair and lather with a gentle massaging motion. Rinse thoroughly and repeat if needed. Follow with Aveeno® Nourish + Volumize Conditioner.
©Johnson & Johnson Consumer Companies, Inc. 2008