John Frieda Sheer Blonde Highlight Activating Enhancing Shampoo For Lighter Shades

Brightens The Full Spectrum of Blonde Tones
The Sheer Blonde® hair care experts were the first to create innovative solutions for your ultimate blonde color and shine.  That's why we're the leading brand preferred by blondes.*

With Highlight Optimizers

• Activates a range of tone for a full-spectrum of blonde highlights
  A salon-inspired formula with Highlight Optimizers, that contains sunflower and white tea complex, brings out glistening highlights for maximum blonde impact.
  
• Revealing a sparkling array of blonde tones and instant highlight visibility without adding or depositing color.
  
• Gently removes dulling build-up and residues that can make blonde look dark and dull.

The sparkling citrus fragrance has delicious green and floral under-notes.

For further information, visit johnfrieda.com or call 1-800-521-3189 (USA)

Made in USA

*Per sales data from The Nielsen Company US, Inc.

Begin by applying Sheer Blonde® Highlight Activating Enhancing Shampoo to wet hair.  Gently massage and work into a rich lather, then rinse.  Repeat if necessary.  Follow with Highlight Activating Enhancing Conditioner.  Massage throughout hair, from root to tip, then rinse thoroughly.  Towel dry. Style as usual.

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